Start Moving Your Growth Needle
Global Growth Marketing Conference, San Francisco, Dec 10-11 2019
A writer, investor, and entrepreneur, Chris has had a ringside seat in the world of startups and scaleups since 1995. His books help founders, venture capitalists, corporate leaders, policymakers, and everyday people better understand how the internet has changed the way we work together to build amazing organizations.
Hundreds of companies, from garage-dwelling startups to Fortune 50 titans have tapped his knowledge and insights to accelerate and transform their businesses.
Ketan is a passionate marketer with a keen interest in understanding user behavior. He has over 14 years of experience working globally across charters such as Business Development, Brand Marketing, Press Relations, Events Marketing, and Sales. At present, he leads the demand generation initiatives at CleverTap which is a leading customer retention platform
Although similar to a freemium approach, a product-led growth strategy doesn’t actually require that you offer your product for free. It does however necessitate an amazing product and customer experience. In fact, PLG companies make it frictionless for users to start using their products. They deliver value extremely quickly and target users rather than buyers.
While receiving his degree in Advertising, Harmon learned from his door-to-door sales job that the key to successful salesmanship was truly believing in the product. Harmon then started his ad career as a copywriter at DDB Chicago and VSA Partners where he worked on campaigns for global brands such as McDonald’s, Dell, Caterpillar, Harley-Davidson, Avery Dennison and GE Healthcare. Following this, he transitioned to a business to business sales manager for an interstate battery franchise, where Harmon learned how to develop and nurture long-term relationships with customers.
Suffice it to say, he’s a major player in the digital marketing world.
He’s been around the block a few times, learned more than a thing or two, and all before he turned 30. If you want to learn what it really takes to make it as a growth marketer – to hear growth war stories from the trenches of big brands and high-growth startups alike – you can’t miss this Ryan Bonicci Fireside Chat.
Soon after that she began her work at Venngage, a graphic design and data visualization platform, where she was told she would be trained in digital marketing en lieu of her lack of experience. Nearly four years later and Nadya has quickly transitioned from digital marketer, to Head of Marketing and now Chief Growth Officer at Venngage, and still wondering when she will get the training she was promised.
He is also the star of the hit FB Watch show “Latka’s Money” (more than one million viewers tune in every episode).
He is the founder of the software company Heyo. How to Be a Capitalist Without Any Capital is his first book.
Conor Lee is the Founder and CEO of HipLead.com. HipLead helps leading B2B companies scale their outbound sales with high quality lead generation, content marketing and outbound consulting. HipLead works with hundreds of leading SaaS companies including Zenefits, Lyft, and Import.io.
Conor is a Y Combinator alumni and 3X founder who has bootstrapped HipLead to over $1M in ARR.